About saaf

Saaf Fashion House draws its name from the Arabic word "Saaf," which signifies the delicate leaf of the palm tree. Rooted in the timeless traditions and cultural richness of the Arab world, our brand symbolizes elegance and sophistication.

Founded in 2010, Saaf Fashion House made its mark in the vibrant Omani market in 2011. Our logo serves as a proud emblem of Omani heritage, reflecting our commitment to honor and tradition.

At Saaf Fashion House, we pride ourselves on blending the essence of Omani culture with contemporary fashion trends. Our dedicated designers meticulously craft each product, infusing it with the grace and refinement that define our heritage. We strive to create pieces that seamlessly integrate tradition with modernity, ensuring that every creation embodies sophistication and style.

Saaf inspiration

At Saaf, our inspiration is woven into every creation we produce. The breathtaking landscapes of Oman serve as our endless canvas, offering a spectrum of fashion,
art, and colors that mirror the Sultanate's natural beauty and culturalrichness. Each region of Oman provides a unique palette, a treasure trove for every Omani artist who celebrates both their heritage and their contemporary world.

Saaf stands out by seamlessly merging traditional and contemporary designs, deeply rooted in Omani culture. Our brand reflects the modern Omani aesthetic, where rich cultural heritage meets innovative modern elements. This fusion of authenticity and modernity is at the heart of our creations, meticulously crafted to embody precision and innovation.

Saaf inspiration

At Saaf, our inspiration is woven into every creation we produce. The breathtaking landscapes of Oman serve as our endless canvas, offering a spectrum of fashion,
art, and colors that mirror the Sultanate's natural beauty and culturalrichness. Each region of Oman provides a unique palette, a treasure trove for every Omani artist who celebrates both their heritage and their contemporary world.

Saaf stands out by seamlessly merging traditional and contemporary designs, deeply rooted in Omani culture. Our brand reflects the modern Omani aesthetic, where rich cultural heritage meets innovative modern elements. This fusion of authenticity and modernity is at the heart of our creations, meticulously crafted to embody precision and innovation.

Social Responsibility

At Saaf, our inspiration stems from Oman's rich heritage, which is deeply rooted in values of solidarity, integrity, and chivalry. We have committed our social responsibility efforts to supporting Omani artisans and their crafts. Our support extends beyond dedicating special sections for these artisans at our events both within Oman and internationally. We also purchase, display, and market these crafts as part of Saaf’s product line.

Among the popular items that resonate with our customers are the hand-woven and dyed Omani wizaar, the traditional white Musar, the intricately crafted Kuma , the traditional hadhiya, and the high-quality and rare walking sticks made from the wild olive tree.

Saaf Fashion
House is also dedicated to supporting the local community. The brand has partnered with local organizations to provide training and employment opportunities for young people in Oman, helping to promote economic growth and sustainability in the region. Additionally, we enthusiastically sponsor and support charitable events, contributing to their success.

We believe that by supporting Omani crafts and the local community, we enhance and showcase the beauty of our heritage to the world, fulfilling our mission with pride.